A Non-Profit Humanitarian Organization client hired us to provide a new strategy to reduce the cost per sponsor through marketing. The client realized they were spending too much on their advertising and were not seeing a good ROI.
By creating a comprehensive marketing strategy, we were successful in reducing the cost of sponsors from $400 to less than $200 each. We did this by using a targeted multi-channel approach that included monthly live events, TV, mobile marketing, digital marketing, monthly email blasts and print media.
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